Can't find a job that really fits? Create one yourself!

You keep changing jobs and positions, rewriting your CV again and again—and still can't find anything that truly satisfies you? Or have you been sitting at the same desk for years, but your work bores you, frustrates you, or simply doesn't make you happy? If there's no job out there that really fits you—create one yourself!

New Work—Freedom at Work

Self-employment is not just another form of employment—it's above all a different way of thinking about work and developing a different relationship with it: a shift from something you have to do, to something you want to do—on your own terms. That's exactly what the New Work philosophy means when it says that work can be a space of freedom, responsibility, and the fulfillment of what we really, really want to do. Self-employment is one of the most direct—and for many the most natural—paths to get there. How?

You decide

In self-employment, you decide not only what you do, how and for whom, but also how you work, when, how much, and with whom. You also decide what you let go of: unnecessary meetings, bureaucracy, or processes that cost time and energy without really adding anything. Above all, you decide why you work at all—and what place work should have in your life.

Flexibility in a world of constant change

The world is getting faster and faster. Technological, social, and economic changes are happening more rapidly than ever before—and large organizations often can't react quickly enough. An advertising agency usually needs six months to change its strategy. A public institution might never manage it. A freelancer changes it over the weekend. How often did you have an idea for a new service, knew the market needed it, but your organization needed six months and three levels of approval? When you're self-employed, you test, adapt, and decide for yourself. That's not just practical—that's a real advantage.

At the same time, you develop skills that are important today and will be even more important in the future—decisiveness, flexibility, responsibility, self-organization, and mental strength. You can't hide behind an organizational structure—so you learn more and act more independently.

Work that fits your life

In self-employment, you can adapt your work to your own rhythm. You can work when you're most productive, plan intensive phases, and consciously build in breaks. You can combine your day with sport, family, creative work, or other things that matter to you. Throughout the year, you can adjust your pace—push forward when you're in flow, and slow down when you need space to grow or recharge.

Freedom, Responsibility, and Purpose

Self-employment is not an easy path. It doesn't guarantee a steady salary, paid vacation, or a safety net in case of burnout (though honestly—why should it ever come to that?!). It takes courage, discipline, and the ability to organize yourself. But for people who feel constrained by fixed structures, it's a real alternative. It gives something that's often missing in regular employment—the feeling of truly determining what your own professional life looks like.

Work can be one of the greatest joys in your life. So create a job that truly allows you to experience that.

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If you feel that this might be the road for you, I warmly invite you to sign up for start-up coaching, where we’ll work together to figure out what this step could look like for you specifically.

Let's talk!